Pop & Pac, an Australian design studio, spearheaded the vibrant branding and collateral system for Qenos, a prominent local polyethylene manufacturing company. With a focus on showcasing Qenos’ pivotal role in converting natural gas into polyethylene, the branding highlights the diverse applications of this essential product, from recycling bins to water tanks and milk bottles.

Harnessing Transformation

At the core of the iTransform branding initiative lies the concept of transformation. Qenos’ ability to continuously evolve and innovate in the realm of polyethylene technology is celebrated through dynamic visuals and messaging. The branding collateral serves as a testament to Qenos’ commitment to staying at the forefront of industry advancements, showcasing its adaptability and forward-thinking approach.

Colorful Representation

Pop & Pac’s design approach incorporates a vibrant color palette that reflects the versatility and vibrancy of Qenos’ products. Through bold hues and striking visual elements, the branding captures the essence of polyethylene’s role in shaping various aspects of everyday life. From the bright hues of recycling bins to the vivid tones of water tanks, the colors evoke a sense of energy and vitality associated with Qenos’ offerings.

Recognizing Impact

The award-winning collateral system featured in this case study not only highlights Qenos’ technological prowess but also acknowledges its profound impact on society. By showcasing the diverse applications of polyethylene in everyday products, the branding underscores Qenos’ integral role in shaping modern living. From enhancing sustainability through recycling initiatives to providing essential materials for daily use, Qenos emerges as a vital contributor to society’s well-being.

In essence, the iTransform branding by Pop & Pac serves as a visual testament to Qenos’ transformative journey and its enduring significance in the realm of polyethylene manufacturing. Through vibrant visuals and impactful messaging, the branding encapsulates Qenos’ commitment to innovation, sustainability, and societal impact, reaffirming its position as a leader in the industry.